Sharing the buzz on custom stickers--branding and marketing, street art, graphic design, guerilla marketing and more.
Showing posts with label apparel. Show all posts
Showing posts with label apparel. Show all posts

Wednesday, June 29, 2011

The Reusable Bag as Fashion Statement: Cheeky Green Rocks Your Eco Look

Eco-conscious shopper that you are, you may proudly use your re-usable bag at the grocery store. But how about at, say, Nordstrom? If  you're sporting a Cheeky Green bag--folded up snug in its convenient carrying case--your answer might just be 'yes.'

Cheeky Green was started in 2007 to "aid in the fight against disposable culture by producing innovative, cost-effective products with an acute sense of style that have an incredible chance of getting reused." Ease of use, practicality and portability are all focal points of these bags, which are made from recyclable, super-strong DuPont Tyvek.

Cheeky Green's product line consists of fashion bags (sold at finer green West Coast stores) and custom bags for commercial clients--all of which are machine-washable, lightweight, portable, tear- and water-resistant, and designed to easily accompany you to the market, the mall, the beach, or the plane.

Most bags that fold up small for transport come with an instructional hangtags, which tend to get torn off and thrown away. Cheeky Green had a better idea: why not make the hangtags reusable, too, by turning them into custom stickers? Instead of just ripping the hangtags off Cheeky Green bags and discarding them, the company hopes that its customers will take these tags and stick them somewhere, so Cheeky Green becomes permanently "stuck" in their heads.

Why Custom Sticker Makers? Stefanie DiBenedetto of Cheeky Green told us: "This is the second time I've placed an order and I was just as impressed with the printing and sticking quality as the first order. The price is right and the product is great! "

Check out Cheeky Green on Ecouterre

Tuesday, June 7, 2011

Acute Clothing Customers Look Sharp (and Spread the Word)


Jeremy Tan's vision is simple: to create a shirts with a positive message and meaning. Acute Clothing is an outgrowth of that--a brand new company featuring Jeremy's clever t-shirt designs.

Acute Clothing's first two t-shirt designs are the case in point. One features an airplane flying into the company's unique triangle logo--headed off, no doubt, into that alternate dimension that surrounds Bermuda. Another features the company mascot dog, Sharpy, keeping an eye out for suspicious behavior.

In keeping with a streetwear tradition established by major brands like Vans and Vision, Acute Clothing includes a logo sticker with every order. Jeremy also uses that sticker design for guerrilla marketing, too--just slapping it around town, he's seen, has gotten people to notice the brand.

Why Custom Sticker Makers? "You guys had some of the most affordable prices," Jeremy told us, "and I liked the immediate quote."

The Store: acuteclothing.com 
The Blog: acute339.tumblr.com is my blog