Sharing the buzz on custom stickers--branding and marketing, street art, graphic design, guerilla marketing and more.

Monday, May 24, 2010

NEWFLASH: Custom Sticker Makers Teams Up with Anything on Shirts for “One-Stop Shop” Custom Printing

Custom Sticker Makers and Anything on Shirts is pleased to announce a new joint venture: Custom Shirt Makers, a “one stop shop” on the Web offering customers custom garment printing on a wide variety of shirts, hats and more, as well as an online store when customers can sell their own garment designs online.

Custom Shirt Makers was conceived of as a natural extension of Custom Sticker Makers, which specializes in custom, full-color stickers. Now customers will be able to take the same designs uploaded for sticker printing and get them printed on a garment, as well. The Custom Shirt Makers website offers 135 different custom garment options, including organic cotton choices, short and long sleeve t-shirts, women's cut shirts, tanks, hoodie and zip sweatshirts, button down pocket and polo style shirts, infant/toddler/youth sizes, hats, and canvas bags, all at competitive prices.

Anything on Shirts is a custom garment printer that uses use modern direct-to-garment printing technology. Direct-to-garment is currently the most environmentally responsible way to print, utilizing only the ink necessary to render a high-quality image, without the screens, cleaners and solvents associated with screen-printing.

At the Custom Shirt Makers website, users can customize their desired garment with sizes and colors, and then add a stock logo or image already on file with Custom Sticker Makers, add text, or upload a new graphic file to be printed. Additionally, customers have the opportunity to create their own presence online selling their own custom garment designs through the Custom Shirt Makers store.

“We hope to further tap into our customers' creative side by offering all of these new choices to express and promote themselves,” said Custom Shirt Makers co-founder Jeff Daverman. He notes that the new store contains special custom design software for ease of use by those who may not otherwise have access to a graphic design program, and is accessible via a direct link from http://www.customstickermakers.com/, as well as at http://www.customshirtmakers.net/.
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Monday, May 3, 2010

Miss Wit Will Bring It: Smart Branding to a T

Miss Wit (a.k.a. Deborah Goldstein) seems to have a knack for, in her words, “hitting the zeitgeist on a whim and prayer.” It started back March of 2003, when she made a few shirts for friends with the simple statement: "And I want to thank Harvey Weinstein," as a joke. The shirt was on display for just one day in a Brooklyn boutique, but a reporter from The New York Observer happened to observe it. The shirt was subsequently featured on E! News Live, The New York Post and CNBC. Some wit, a good name and a domain, and thus was Miss Wit born.
There are a whole lot of smart and sassy t-shirt designs available through her website, but the best shirt the Brooklyn-based Ms. Goldstein has to offer may be your own. That’s right: her “underground branding brigade” stands ready to turn its quick wit and graphic skills to your business or nonprofit t-shirt design. (They’ll handle getting them printed, too.)

As connoisseurs of great branding, we’re big fans of Miss Wit. Anyone who has ever tried advertising on a t-shirt understands (or found out the hard way) that it’s not about slapping your logo on a shirt, it’s about making a shirt that people actually want to wear. By offering grassroots organizers and entrepreneurs the kind of creative services normally associated with the big, expensive halls of a professional advertising agency, Miss Wit offers smart branding for everyone.

As far as custom stickers go, Miss Wit includes them in every shipment, as well as on her bags at fairs, festivals and markets. And don’t tell anyone, but she also does a "stick up" whenever she can, be it on bathroom walls or street posts. She also reports that small children love her stickers so much they stick them directly on their faces.

Why Custom Sticker Makers, oh, Miss Wit? “So far,” said Goldstein, “price, quality and great timing!”