Sharing the buzz on custom stickers--branding and marketing, street art, graphic design, guerilla marketing and more.

Monday, October 4, 2010

Hello Kitty Stickers Grow Up

Hello Kitty stickers, Hello Kitty stickers! You can almost feel your inner (small, female) child jumping up and down, can't you?

Well, maybe you can and maybe you can't. But here at Custom Sticker Makers, we like to keep track of hot search sticker search terms--and while stick figure families come and go, Hello Kitty stickers seem to have some real staying power.

Hello Kitty was "born" in Japan in 1974, when a young Tokyo-based company called Sanrio asked designer Ikuko Shimizu to invent a cartoon animal who would appeal to the preteen girl in everyone; they planned to use it to decorate a plastic coin purse. Thirty-six years later, Hello Kitty's adorable, oddly mouthless mug has adorned everything from erasers and barrettes to bowling balls and sewing machines--all with that distinct style of Japanese consumer culture ultra-cute known as kawaii.

Because so many grown women grew up with Hello Kitty, there are now all kinds of Hello Kitty items aimed at big girls--such as this Hello Kitty bumper-sticker.

But our favorite Hello Kitty stickers are the ones that are still most likely to send little girls into kawaii-induced fits, such as this massive sticker pack, perfect for slumber parties.

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