Sharing the buzz on custom stickers--branding and marketing, street art, graphic design, guerilla marketing and more.

Monday, April 25, 2011

Revive Fly Fishing: The Custom-Sticker-as-Biz-Card

Bryan Crumpler has been a fly fisherman since he was a kid, but it wasn't until around six months ago that he got the idea to start a business selling his various fly fishing products. Since that time, however, the concept has evolved to include an online showcase for his nature photography and writing, highlighting some of the most incredible natural destinations in South, the Southwest and beyond--a.k.a., Revive Fly Fishing.

Although the primary focus of the website is on fly fishing, Bryan also sees it as an opportunity to share the  beauty of nature and to talk about great natural destinations, with the intent of getting some national exposure for his images and words. While the website itself is still evolving, he's starting the business off with with an eye-catching design sure to turn heads, courtesy of his good friend Katie Calhoun.

Bryan likes the idea of using stickers as a business card, allowing the person receiving the "card" to stick it on their car or whatever else, and believes it makes a business more memorable to a potential or current customer.

Why Custom Sticker Makers? "I was referred to CSM from a friend who is also in the outdoor business and I decided to see what you guys were all about," Bryan told us. "Throughout the whole process, CSM was extremely helpful, contacting me three separate times with various concerns and questions to ensure that the final product was quality. This, to me, is a sign of a very well run business." He notes that he's planning on ordering more stickers from CSM in the future.

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