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Tuesday, October 26, 2010

Making Tracks with Kids: Cheeky's Security Blanket

Lindsay N. Lewchuck had always dreamed of being an author, but it wasn't until she brought home a little black puppy with oversized paws that she found the inspiration to write. The precocious antics, wonky ear and unique personality of her Great Dane, Cheeky, proved to be the natural subject for a series of children's stories.

Lindsay's first book about Cheeky--Cheeky's Security Blanket--is out this year from Castle Keep Press (an imprint of James A. Rock & Co.). Featuring illustrations by Isaac Klunk, the tale follows Cheeky as she learns that while her security blanket makes her feel happy and secure, there really are some things in life that are more important. The book is intended for 2-100 year olds and is mostly aimed at 3-6 year olds.

In order to promote her book to her pint-sized target market, Lindsay hands out lime green and purple "Cheeky Approved" stickers after all of her readings. These stickers have proven a big hit with kids, and they leave a Great Dane "paw-print" impression with their parents, too--not unlike the paw-prints hidden by the illustrator on every page of Cheeky's Security Blanket. 

Why Custom Sticker Makers? "CSM had very competitive prices," Lindsay told us. "That is what brought me to the site. But the low-VOC ink is what made me choose them over the competition. Whenever there is a choice available, I go with the healthiest."

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