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Friday, December 10, 2010

Taking It to the Streets: One Street Helps Bike Groups Help Others

One Street is a nonprofit organization based right here in Custom Sticker Makers' hometown of Prescott, Arizona, but their mission is global in scope--to lift bicycling to the forefront of society around the world by helping bike organizations help others. 

One Street was founded in September 2007 by Sue Knaup, a long-time bicycle advocate at the local, national and international levels. The name came from an idea she had at the age of six on a family trip when she realized that one street connects to other streets and, if the world is round, never ends.

Since then, with the help of advisors ranging from leaders of large and small non-profits and government agencies to corporate CEOs, One Street has helped a women's center offer bike repair job training skills in Uganda, sponsored the manufacture of bikes internationally in disadvantaged areas (with funding from the bike-friendly Ft. Collins-based New Belgium Brewing Company), created a Bed and Bike website listing bike-friendly overnight accommodations in North America, and much, much more.

The One Street logo combines an image of the world with a peace sign and the letters O and S in a kind of continuous street, and stickers bearing this logo have become an important way for the organization to promote the essence of its mission in what Sue describes as "a really cool and simple form." She reports that she's seen them on the bikes, brief cases and backpacks of strangers passing her in different parts of the world.

Why Custom Sticker Makers? The answer is simple enough. "I like you guys," said Sue. "You do great work and you’re right here in town."

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